Chow Tai Fook is a leader in the Chinese jewelry market. Chow Tai Fook is also one of the first large Asian jeweler to enter China's second, third and fourth tier cities. Chow Tai Fook Jewelry Group Co., Ltd. is a leading jeweler in mainland China, Hong Kong and Macao.
-Smooth and efficient communication within Chow Tai Fook Group;
-Assist in building a corporate culture community within Chow Tai Fook;
-Conduct product promotion and customer communication.
Tencent Cloud deployed a team of technical experts to work closely with Chow Tai Fook's IT team to tackle the integration challenges. By leveraging its expertise in system integration, Tencent Cloud able to develop a customized solution that smoothed out the integration process.
Chow Tai Fook has developed the "CloudSales 365" smart retail application built upon Tencent Cloud, to enable better people-to-people engagement and create a seamless shopping experience for customers across online and offline sales channels since 2019. Today, “Cloudsales 365” has connected frontline staff with over 8 million customers. By cultivating a stronger private domain ecosystem and establishing closer ties between customers and Chow Tai Fook, our customers are willing to spend more on “Cloudsales 365” which offers personalized shopping recommendations than the general e-commerce platforms.
-Connected 8 million customers with 40,000 store staff
-40,000 employees of Chow Tai Fook have a common corporate culture community and can directly communicate with the CEO
-Help Chow Tai Fook better promote its products